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With Short Holiday Season, Restaurant Gift-Card Sales Fall, But Trend Remains Positive

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Written by The Ashton Report
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Gift card sales have become a big deal for restaurants, so the trends that affect other retailers over the holidays impact restaurant gift card sales, too. Last year’s very short holiday season, created by Thanksgiving falling right at the end of November, drove restaurant gift card sales down for the period. From just Black Friday…

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The Ashton Report