The NPD Groups Says Traffic Rose 2% Year-Over-Year In January; 18,000 Restaurants Added Since Fall 2020

Restaurant and retail foodservice outlets saw comparative traffic rise 2% in January, compared with January 2022, according to the latest consumer-panel data from The NPD Group. Restaurant (as opposed to retail) visits jumped 3%, one of the strongest year-over-year gains of the pandemic era, as outlets benefited from very soft comparisons. The Omicron variant pushed…