Chains Suspend Russian Operations, But It’s Costly And Could Threaten Their Brands

Most of the major American chain brands how either closed their Russian units or suspended support of their franchisees. The moves come in the wake of Russian invasion of Ukraine and a pronounced consumer outcry. McDonald’s, Yum!, Burger King, Starbucks and others have all pulled back from the country. RB: McD’s And Yum Closing Russia Units; Food…