Big Chains Saw Same-Store Sales And Traffic Fall In January

When winter weather is extreme on the cold, snowy and blustery side, restaurant sales suffer. That factor was clearly at work in January, according to the latest data on same-store sales and traffic at the 75 big limited-service and full-service chains tracked monthly by Dallas-based foodservice research firm GuestXM. Comp sales year-over-year this January plummeted…